Helen - Unit of Beauty
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The rather unofficial and politically incorrect unit of measure for the beauty of a woman.
This unit is based upon the fact that 1000 ships were launched to rescue the beautiful Helen of Troy.
If a woman looks as good as Helen of Troy did then her beauty rating would be 1.000 helen.
A woman cute enough to launch only 1 ship to get her back would have a beauty rating of 0.001 helen or what could be called 1.000 millihelen.
Not quite sure how a canoe or a rubber raft counts in this category.